Definition
White-label offer
A proposal page served on your own domain with your logo, so the reader never sees the tracking vendor's name.
A white-label offer is a tracked proposal link that carries your brand and nothing else. The address the reader opens is on a domain you own, the page shows your logo, and there is no banner or footer advertising the software behind it. To the client it looks like a document viewer your own company built.
It matters because a proposal is often the most formal thing you send, and it is read by people who did not receive your cold emails: the finance director, the board, the procurement team. A link to a third-party domain with someone else’s branding introduces a stranger into that moment and raises the question of what the tool is doing. A page on your domain keeps the attention on the offer. It also avoids a practical problem: security-minded companies block or warn about unknown domains, and a link on yours passes where a link on a vendor’s may not.
In Seegnals offers are uploaded as PDFs and shared through a personal link; the white-label option puts your own domain and logo on the offer page. Tracking works the same underneath: each visit, how far they read, reading time per page, and returns. The optional gate with a one-time code can be added on top.